Intro
Bio-acetate Opportunity
Cellulose acetate has overtaken the premium eyewear industry. The make up of acetate is already largely plant based, but conventional acetates usually have plasticisers which release toxic chemicals when they biodegrade. Biodegradable acetate uses bio-based plasticisers made from renewable sources and ensures that premium hand feel, look and quality.
Many brands have made bio-acetate eyewear widely available to consumers， such as Ray-Ban and Oakley. Meanwhile, Marchon Eyewear is using Eastman’s Acetate Renew materials to create its premium frames. These materials are made from 60% bio-based content and 40% certified recycled content to reduce landfill scrap, greenhouse gas emissions, and fossil fuel usage.
At the end of the day, sustainable sunglasses and eyewear have become a growing trend in fashion — and they’re here to stay.
