Pros and Cons of Acetate Frames
Acetate frames are popular in eyewear due to their unique properties and aesthetic appeal. Here are the pros and cons of acetate frames: *Pros* Aesthetic Appeal: Acetate frames are known for their rich colors, patterns, and textures. They offer a stylish and often luxurious appearance, making them a favorite for fashion-forward eyewear. Comfortable Fit: Acetate […]
Meaning of Sunglasses Categories
How sunglasses are categoried and what is the meaning for categoring. Categories Sunglasses are categorized based on design, lens technology, use, style, and frame material, let’s check those categories: Lens Technology: Polarized Sunglasses: Reduce glare by filtering horizontally polarized light. Non-Polarized Sunglasses: Provide UV protection and brightness reduction. Lens Color: Gray: True color perception, […]
Eyewear Trends for 2025AW
Market Analysis Catwalk newness A/W 24/25 collections see designers take a pared-back approach, starting with simplified profiles in classic colors, but updating and maintaining interest through scale and contrast feature details including tinted lenses. Aviators are refreshed via super-sized frames that speak to The New Indie, while rounded frames, which have taken a backseat in […]
How Luxottica Develops the Eyewear Brands
Luxottica, as a prominent player in the eyewear industry, develops eyewear brands through a strategic approach that integrates design, manufacturing, distribution, and retail. How does it work, here are the clues. Brand Portfolio Management: Luxottica owns and manages an extensive portfolio of eyewear brands, including both licensed and proprietary brands. This portfolio spans a […]
How to Protect the Sunglass Lenses
Protecting sunglasses lenses is important to ensure their longevity and maintain optical clarity, we gathered some suggestions of protecting lenses effectively. Use a Protective Case: Store your sunglasses in a sturdy case when not in use. This prevents scratches, dents, and other damage that can occur from being tossed around or exposed to other […]
How to select sunglasses lenses
Selecting the right lenses for your sunglasses involves considering several factors to ensure they provide the best protection, comfort, and style for your needs. Here are some key points to consider: 1. UV Protection: • Look for 100% UV Protection: Ensure the lenses block 100% of both UVA and UVB rays. This is crucial for protecting your […]